Audio-Technica did a series of commercials with Twitch influencers to promote their new line of wireless gaming headsets. ‘The Alien’ is a concept that I created and wrote. I wanted to invoke some Spielberg-like awe while tapping into my love for Star Wars (with a little comedy sprinkled in there).
The spot has garnered over 4.5 million views, and only a handful of YouTube comment trolls. That’s a win in my book.
Video script, video concept, pitch deck
Director: Joel Robertson
Creative Director: Colton Comeaux
Scriptwriter: Myself
Production Company: Revolution Pictures